{"id":2555,"date":"2020-05-25T10:55:30","date_gmt":"2020-05-25T08:55:30","guid":{"rendered":"https:\/\/pragent.hu\/?p=2555"},"modified":"2026-02-12T09:12:41","modified_gmt":"2026-02-12T08:12:41","slug":"kik-kovacsoltak-sikert-a-karanstream-jelensegebol","status":"publish","type":"post","link":"https:\/\/pragent.hu\/en\/kik-kovacsoltak-sikert-a-karanstream-jelensegebol\/","title":{"rendered":"Kik kov\u00e1csoltak sikert a \u201ckaranstream\u201d jelens\u00e9g\u00e9b\u0151l?"},"content":{"rendered":"
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A koronav\u00edrus k\u00e9ts\u00e9gk\u00edv\u00fcl \u00f3ri\u00e1si hat\u00e1ssal van a digit\u00e1lis t\u00e9rre, rengeteg piaci szerepl\u0151 profit\u00e1lt abb\u00f3l, hogy az emberek a n\u00e9gy fal k\u00f6z\u00f6tt v\u00e1rj\u00e1k a korl\u00e1toz\u00e1sok felold\u00e1s\u00e1t. Lassan tal\u00e1n \u00fajraindul a vil\u00e1g, de egy\u00e9rtelm\u0171, hogy ezt a peri\u00f3dust minden szolg\u00e1ltat\u00f3 m\u00e1sk\u00e9ppen fogja elk\u00f6nyvelni: van, aki sokat nyert, van, akinek \u00faj dolgot kellett kital\u00e1lnia ahhoz, hogy profitot gener\u00e1ljon. Ebben a blogbejegyz\u00e9sben nem fogunk unalomig ism\u00e9telt tippeket adni, hogy mit \u00e9rdemes online fogyasztani, ink\u00e1bb azt ves\u00e9zz\u00fck ki, hogy az online platformok hogyan szolg\u00e1lj\u00e1k ki a felhaszn\u00e1l\u00f3i ig\u00e9nyeket \u00e9s bizonyos szolg\u00e1ltat\u00f3k hogyan tudnak ebb\u0151l profit\u00e1lni.<\/span><\/p>

Mindenki t\u00e1rgyal\u00f3szob\u00e1ja: a vide\u00f3h\u00edv\u00e1s<\/span><\/h3>

Mit csin\u00e1l akkor az ember, ha \u00e9l\u0151ben nem szervezhet rendezv\u00e9nyt vagy nem t\u00e1rgyalhat az \u00fcgyfel\u00e9vel? Megoldja virtu\u00e1lisan. Err\u0151l a t\u00e9m\u00e1r\u00f3l M\u00e1rk m\u00e1r egy <\/span>kor\u00e1bbi bejegyz\u00e9sben<\/span><\/a> b\u0151ven \u00e9rtekezett, hogy hogyan alakul \u00e1t a rendezv\u00e9nyipar a j\u00e1rv\u00e1ny hat\u00e1s\u00e1ra. A kommunik\u00e1ci\u00f3s szakma felk\u00e9sz\u00fcl, \u00e9s sorra hozza az \u00faj megold\u00e1sokat: sajt\u00f3esem\u00e9ny a kanap\u00e9r\u00f3l, eg\u00e9sz napos el\u0151ad\u00e1sok \u00e9s konferenci\u00e1k h\u00e1zhoz sz\u00e1ll\u00edt\u00e1sos catering megold\u00e1sokkal. Az igazi nyertesek az \u00faj rendszerben egy\u00e9rtelm\u0171en a vide\u00f3h\u00edv\u00e1s szolg\u00e1ltat\u00f3 platformok. A Facebook is megugrotta a nyolc embern\u00e9l t\u00f6bb r\u00e9sztvev\u0151s h\u00edv\u00e1sokat, \u00e9s nemsok\u00e1ra hozz\u00e1nk is \u00e9rkezik a \u201cchatszoba\u201d friss\u00edt\u00e9s, amit val\u00f3sz\u00edn\u0171leg rengetegen fognak haszn\u00e1lni. Az egyik legt\u00f6bbet emlegetett platform, a Zoom, id\u00e9n \u00e1prilisban m\u00e1r napi 300 milli\u00f3 h\u00edv\u00e1snak adott helyet. 2019 december\u00e9ben ez a mutat\u00f3 k\u00f6r\u00fclbel\u00fcl napi 10 milli\u00f3n\u00e1l mozgott.\u00a0<\/span><\/p>

Netflix \u00e9s a t\u00f6bbiek<\/span><\/h3>

Nem meglep\u0151 m\u00f3don a k\u00fcl\u00f6nb\u00f6z\u0151 streaming szolg\u00e1ltat\u00f3k a 2020-as \u00e9ves c\u00e9ljaikat messze t\u00falsz\u00e1rnyalj\u00e1k, hiszen most boldog-boldogtalan regisztr\u00e1l ezekre az oldalakra. Egy friss felm\u00e9r\u00e9s megk\u00e9rdezett alanyai k\u00f6z\u00f6tt kider\u00fclt, hogy 75%-uknak van legal\u00e1bb egyf\u00e9le el\u0151fizet\u00e9se, ami nagyon impoz\u00e1ns sz\u00e1m a 2019-es 6%-hoz k\u00e9pest. Az egyik legnagyobb gy\u0151ztes a Disney+ (aka. az otthon l\u00e9v\u0151 \u00f3vod\u00e1sok \u00e9s kisiskol\u00e1sok megment\u0151je), hiszen csaknek az el\u0151fizet\u0151inek harmad r\u00e9sze az ut\u00f3bbi hat h\u00f3nap alatt gy\u0171lt \u00f6ssze. Term\u00e9szetesen ott van az \u00e9lmez\u0151nyben tov\u00e1bbra a Netflix, az Amazon \u00e9s a Hulu is, ahol megsz\u00e1ml\u00e1lhatatlan mennyis\u00e9g\u0171 \u00e9s t\u00edpus\u00fa m\u0171sort tudunk n\u00e9zni, a furcsa bollywoodi alkot\u00e1sokt\u00f3l kezdve a blockbuster filmekig. A k\u00e9rd\u00e9s csup\u00e1n az, hogy amikor m\u00e1r sokadik hete v\u00e1logatunk a m\u0171sorok k\u00f6z\u00f6tt, nincs-e olyan \u00e9rz\u00e9s\u00fcnk, mint amikor a ruh\u00e1sszekr\u00e9ny el\u0151tt \u00e1llunk tan\u00e1cstalanul: nincs egy j\u00f3 g\u00f6nc\u00f6m\/filmem se.<\/span><\/p>

Edz\u00e9s a t\u00e9v\u00e9 el\u0151tt egyed\u00fcl, de m\u00e9gis csoportosan<\/span><\/h3>

Aki eddig nem mozgott \u00e9letvitelszer\u0171en, annak a karant\u00e9n elhozta azt a t\u00e1rsadalmi nyom\u00e1st, hogy kell\u0151en rosszul \u00e9rezze mag\u00e1t ett\u0151l. Persze az nem vitathat\u00f3, hogy a mozg\u00e1s hi\u00e1nya negat\u00edvan hat nem csak a test\u00fcnkre, hanem a szellem\u00fcnkre is, azonban m\u00e9gis kialakult az emberekben egy olyan \u201celv\u00e1r\u00e1s\u201d, ami indik\u00e1lja a napi mininum mozg\u00e1s megl\u00e9t\u00e9t. Lusta nemzet r\u00e9v\u00e9n tal\u00e1n ez nem is olyan nagy baj nek\u00fcnk, hogy m\u00e9g az edz\u0151teremig sem kell elmenn\u00fcnk, hiszen szabadon v\u00e1logathatunk mindenf\u00e9le mozg\u00e1st\u00edpus k\u00f6z\u00f6tt. A kisebb szolg\u00e1ltat\u00f3k jelk\u00e9pes \u00f6sszegeket k\u00e9rnek a fennmarad\u00e1suk miatt, \u00edgy t\u00fal tudnak \u00e9lni az \u00fajranyit\u00e1sig. A nagy fitness guruk pedig azzal tesznek a legjobbat a k\u00f6z\u00f6ns\u00e9g\u00fcknek (\u00e9s a m\u00e1rk\u00e1juknak) ha teljesen ingyen buzd\u00edtj\u00e1k h\u00e9tr\u0151l h\u00e9tre az embereket a k\u00f6z\u00f6s, sz\u0151nyeges szerencs\u00e9tlenked\u00e9sre a gumiszalaggal, a nappaliban vagy a h\u00e1rom n\u00e9gyzetm\u00e9teres k\u0151b\u00e1nyai teraszon.\u00a0<\/span><\/p>

Virtu\u00e1lisan a csatat\u00e9ren vagy a focip\u00e1ly\u00e1n<\/span><\/h3>

Akinek van a h\u00e1ztart\u00e1s\u00e1ban b\u00e1rmilyen vide\u00f3 j\u00e1t\u00e9kkonzol, ott a csal\u00e1dtagok biztosan r\u00e1cs\u00fasztak a haszn\u00e1lat\u00e1ra. A j\u00e1t\u00e9kosok \u00e9s v\u00e1s\u00e1rl\u00f3k sz\u00e1ma \u00e9rtelemszer\u0171en megugrott a bez\u00e1rts\u00e1g alatt, ami annak is k\u00f6sz\u00f6nhet\u0151, hogy ezek platformok h\u00e1rom fontos dolgot tudnak biztos\u00edtani: szoci\u00e1lis kapcsolatokat (hiszen j\u00e1t\u00e9k k\u00f6zben besz\u00e9lgetni is lehet a csapatt\u00e1rsakkal), sz\u00f3rakoz\u00e1st \u00e9s egy szimul\u00e1lt val\u00f3s\u00e1got, ami kiszak\u00edt a n\u00e9gy fal k\u00f6z\u00fcl. Plusz a felgy\u00fclemlett fesz\u00fclts\u00e9get, amit norm\u00e1l esetben m\u00e1shogyan levezet\u00fcnk, megtehetj\u00fck virtu\u00e1lisan, p\u00e9ld\u00e1ul a sokadik be nem l\u0151tt g\u00f3lokban vagy egy sikertelen katonai akci\u00f3 keretein bel\u00fcl. Ha pedig a sz\u00e1mokr\u00f3l besz\u00e9l\u00fcnk: az egyik legn\u00e9pszer\u0171bb j\u00e1t\u00e9k, a Call of Duty Warzone nev\u0171 m\u00e1rciusi friss\u00edt\u00e9s\u00e9t 15 milli\u00f3an t\u00f6lt\u00f6tt\u00e9k le mind\u00f6ssze n\u00e9gy nap alatt, \u00edgy gyorsan fel is k\u00faszott a Playstation \u00e1ruh\u00e1z let\u00f6lt\u00e9si list\u00e1j\u00e1nak els\u0151 hely\u00e9re. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

A koronav\u00edrus k\u00e9ts\u00e9gk\u00edv\u00fcl \u00f3ri\u00e1si hat\u00e1ssal van a digit\u00e1lis t\u00e9rre, rengeteg piaci szerepl\u0151 profit\u00e1lt abb\u00f3l, hogy az emberek a n\u00e9gy fal k\u00f6z\u00f6tt v\u00e1rj\u00e1k a korl\u00e1toz\u00e1sok felold\u00e1s\u00e1t. Lassan tal\u00e1n \u00fajraindul a vil\u00e1g, de egy\u00e9rtelm\u0171, hogy ezt a peri\u00f3dust minden szolg\u00e1ltat\u00f3 m\u00e1sk\u00e9ppen fogja elk\u00f6nyvelni: van, aki sokat nyert, van, akinek \u00faj dolgot kellett kital\u00e1lnia ahhoz, hogy profitot gener\u00e1ljon. […]<\/p>\n","protected":false},"author":1,"featured_media":2558,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","_jetpack_memberships_contains_paid_content":false,"ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[44],"tags":[],"class_list":["post-2555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-listening","entry","has-media"],"yoast_head":"\nKik kov\u00e1csoltak sikert a \u201ckaranstream\u201d jelens\u00e9g\u00e9b\u0151l? - PR AGENT Communications<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pragent.hu\/en\/kik-kovacsoltak-sikert-a-karanstream-jelensegebol\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kik kov\u00e1csoltak sikert a \u201ckaranstream\u201d jelens\u00e9g\u00e9b\u0151l? - PR AGENT Communications\" \/>\n<meta property=\"og:description\" content=\"A koronav\u00edrus k\u00e9ts\u00e9gk\u00edv\u00fcl \u00f3ri\u00e1si hat\u00e1ssal van a digit\u00e1lis t\u00e9rre, rengeteg piaci szerepl\u0151 profit\u00e1lt abb\u00f3l, hogy az emberek a n\u00e9gy fal k\u00f6z\u00f6tt v\u00e1rj\u00e1k a korl\u00e1toz\u00e1sok felold\u00e1s\u00e1t. Lassan tal\u00e1n \u00fajraindul a vil\u00e1g, de egy\u00e9rtelm\u0171, hogy ezt a peri\u00f3dust minden szolg\u00e1ltat\u00f3 m\u00e1sk\u00e9ppen fogja elk\u00f6nyvelni: van, aki sokat nyert, van, akinek \u00faj dolgot kellett kital\u00e1lnia ahhoz, hogy profitot gener\u00e1ljon. 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